The Big Brands Sale Returns to DWTC in September


The popular Big Brands Sale will be back once again at Dubai World Trade Centre this September. This is one of largest fashion and beauty sales events in the UAE. Once again, shoppers can take advantage of unbeatable prices and amazing bargains on shoes, bags, apparel, cosmetics, perfumes and a whole lot more, all from the top retailers in the country.

Brands can also use this event as a platform for new product launches, sampling, promotions and marketing, as well as stock liquidation.

UAE retailers of premium and budget brands are again marking their prices down during a four-day end-of-season sale next week, and shopaholics are in for huge discounts.

From September 4 to September 8, consumers can expect more than half price savings across more than 50 brands in clothes, shoes, bags, cosmetics and accessories at the Concept Big Brands Sale in Dubai World Trade Centre.

Merchants will have their prices reduced by 25 per cent to 75 per cent, as they seek to get rid of old stocks.

The huge clear-out will be participated by popular labels such as Ted Baker, Tory Burch, Toms, Aeropostale, Bebe, Charles & Keith, Nine West, Aigner, New Look, Clarins, Crocs, Koton, Nina Ricci, Max Factor, among many others.

So far, at least 57 brands have confirmed to offer discounts, but more are coming. Entrance to the sale at the Shaikh Rashid Halls 4 to 8 will be free of charge and bargains will be up for grabs from 10am to 10pm.

Spending in Dubai’s retail sector remains upbeat, with the value of sales expected to grow to $43.8 billion by 2021.

The emirate’s retail market is forecast to record an average growth of 5.6 per cent over the 2018 to 2021 period, according to an analysis by the Dubai Chamber of Commerce and Industry.

“Dubai has firmly positioned itself as one of the world’s top shopping destinations, while the interplay between the emirate’s retail, real estate, travel and tourism markets continues to strengthen Dubai’s value proposition for consumers and investors, “ a report from the chamber released early this year noted.


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