The Address, Downtown Burj Dubai opens its doors

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The newest hotel in Dubai has opened its doors to guests today. The Address, Downtown Burj Dubai, developed by Emaar Hospitality Group, brings to the city a new luxury hotel experience defined by a spectacular location advantage, tangible guest benefits and superior service standards.

At an imposing 306 meters in height, the 63-storey hotel is located at the heart of the most prestigious square kilometre on the planet. The hotel is the first and flagship property from Emaar Hospitality Group’s home-grown brand, The Address Hotels + Resorts and is the second tallest tower in Downtown Burj Dubai, next only to Burj Dubai, the world’s tallest building. The contemporary hotel has 196 rooms and suites, and a rich array of amenities that appeal to both business and leisure travellers. Wearing an elegant cladding, the striking architecture is reminiscent of the art deco era and the tower is creatively illuminated at night.

Marc Dardenne, Chief Executive Officer, Emaar Hospitality Group, said: “The defining character of The Address Hotels + Resorts brand is the location advantage we offer, the tangible guest benefits we provide and the service standards that we assure at each of our hotels. The Address, Downtown Burj Dubai is the first and flagship property of The Address Hotels + Resorts, and is a sterling addition to the hospitality sector of the region. As the profile of today’s discerning travellers is changing, there are new definitive preferences and requirements which must be addressed by hotels. Our brand offers a new definition of global luxe life and is carefully positioned to meet the demands of leisure and business travellers.” The Address, Downtown Burj Dubai is implementing innovative services and exceptional guest benefits. Guests opting to stay in suites or executive rooms can enjoy the innovative and convenient privilege of a total 24-hour stay. This path-breaking service will revolutionise the hospitality industry as guests arriving in the afternoon, evening, or even midnight have the option of keeping their room for up to 24 hours without having to follow the traditional check-out time of 12 noon established in the hospitality industry around the world.

The Address Hotels + Resorts brand defines itself on a �one size fits one’ approach where benefits to guests and service excellence are a priority. For the convenience of guests all check-ins are processed at the airport lounge or in the limousine en route to the hotel or in the guestrooms upon arrival. In addition, complimentary wireless internet is available throughout the hotel, a 24 hour fitness centre, select 24 hour food and beverage venues as well as a full time dedicated concierge service that can provide valuable information on the cities social hot spots further add to the lifestyle offerings of the hotel. As an added commitment to offer that extra special touch to guests, the hotel has partnered with the world’s largest private member’s club and concierge service – Quintessentially, who are renowned for meeting even the most extravagant of requests.

All the rooms at The Address, Downtown Burj Dubai vary in design and aesthetics thus assuring guests highly individualised choices. Apart from spectacular views of Downtown Burj Dubai and the awe-inspiring tower, the contemporary rooms feature lifestyle amenities such as a large flat screen television and iPod docking station. The well-designed bathrooms with their double vanities, marble floors and mosaic finishes feature luxurious toiletries from renowned brands that would only enhance the in-room experience.

WAM

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