Social Media Marketing Practices Withstanding Test of Time
Social media marketing practices constantly change and develop. New platforms are launched every year and the already popular social websites are adding new features,...
Social Media – A Shortcut to Plastic Surgery
Social media websites are a modern-day vanity fair. They are a place where many people do all they can to get noticed and...
Is social business the new trend in Middle East?
2014 Research report lately released by Deloitte and MIT Sloan Management Review reveals that nearly two thirds of surveyed companies globally find social business...
Fake Likes a Real Issue for Businesses
Facebook Working on Fake Like Issues
People who run a businesses try everything they can to make more and more people like their Facebook pages....
Should Social Media Marketing Be Entertaining?
Most of us are spending huge amounts of time on social media, we must admit that. And while socially active businesses are always trying...
Travel companies are yet to fully capitalize on social media potential
Travel companies are not fully capitalizing on the business opportunities presented by social media platforms, according to the Digital Channels in Travel report launched...
Women run the social media world
Who uses social media more often – men or women? Who is the leading force behind social media use via mobile? According to a new...
2013 Trends in Social Media
In 2012, social media became one of the most popular marketing tools for many businesses. Facebook, Twitter and various other famous brands in the...
How to make your Visuals Presentation important
It is incredibly important for project creators to create the best possible campaigns if they want to be successful. One main ingredient here is...
The new world of brands
While North America still accounts for the majority of global brand names, the shift in world finances brought about by the power of the...
Region’s Facebook Usage Skyrockets by 300% in Two Years
GCC Government Social Media Summit attracts masterminds of the world’s best e-Campaigns as governments’ role in social media becomes trending topic
Region’s Facebook usage skyrockets...
Social Media for Government Agencies
Government agencies still shy to use social media tools. Most of them slowly and cautiously step into the virtual world. Recent statistics show that...
Twitter more popular than Facebook among women in UAE
It has been found that women in the United Arab Emirates simply love Twitter. Recent survey on the topic revealed that they’re three times...
Tips for Retailers to leverage Social Media
Today, social media has become a necessity for any kind of business or industry. Companies all over the world use social networks and tools...
Pros and Cons of Publishing Press Releases
Why or why not to publish press releases?
Every story has at least two sides. So does the press release story. But this story is...
Two of UAE’s Healthiest Brands Are Homegrown
Google tops the first-ever global brand health rankings released by YouGov BrandIndex. In a list dominated by online brands, the search giant comes in...
Key Marketing Automation Trends
The rising popularity of digital technology has ushered a new era in marketing – marketing automation. An increasing number of marketing professionals use automation...
Top Marketing Trends 2015
The rise of social media and all things mobile certainly will continue to lead the top marketing trends in 2015. Emails will continue to...