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Social Networks War; Instagram in the Middle

Few days ago, Instagram stopped supporting Twitter integration. Now Instagram pictures are displayed in a different way on Twitter and, for some users they...
It is important to visualize the bigger picture to integrate the different fields through streamlining the marketing campaigns.

The Correlation Between Marketing, Data Mining, and Operations

I was always intrigued by data and numbers and the numerous conclusions that one could derive from a single datasheet. My strong point was...

13 Marketing Trends for Brands in 2013

The new 2013 year is almost here. As you have probably heard, 13 is a number that symbolizes many different things. In religion, 13...

Social Media for Franchisors

During the last few years there is a new trend among franchisors and the franchising industry as a whole. More and more people in...

Expo 2020 Dubai has a new logo

UAE will be the next country to host World Expo 2020, the latest edition of the 160-year-old global event. The selected theme of the...

The Anatomy of A Marketing Executive

With the slow revival of the global economy and the more aggressive one of China's manufacturing sector, many large corporations and retailers will soon...

MENA’s First Study on Use of Arabic Language Online

Red Blue Blur Ideas (RBBi), the first user-centric, data-driven and digital marketing consultancy in the Middle East today released details of the first MENA...

Online Marketing Oldest Trend Makes a Comeback

When you hear the phrases “online marketing” and “small business” you probably think of social networks. But even though online marketing seems to be...

How to Polish Your Social Media Image

You may not realize it, but your social media profiles reveal a lot about you. If we have to be honest, they reveal too...

How to Start a Small Business – Public Relations and Marketing

PR and marketing are two very important business fields today. That is due to the fact that they are often the main driving force...

Facebook Likes Say Who You Really Are

What you like and what you are interested in may reveal a lot more than you think, according to a new research. Moreover, your...

Most Credible form of Advertising among UAE Consumers

The most credible form of advertising comes straight from the people we know and trust. Eighty-five percent of UAE online respondents say they trust...

Dangerous Promotions May Trigger Legal Actions in Dubai

Cayan Group, a property developer, strongly condemned Russian model Viki Odintcova and her assistants’ daredevil stunt of hanging off the edge of the Cayan...

Social Media Marketing Practices Withstanding Test of Time

Social media marketing practices constantly change and develop. New platforms are launched every year and the already popular social websites are adding new features,...

2016 Best Global Brands Revealed

Apple, Google and Coca-Cola are the three most valuable brands in the 2016 Best Global Brands report of Interbrand, leading brand consultancy. Automotive and technology brands...

#PepsiChallenge: 64 seconds to Peace from Dubai’s Margham desert

The Pepsi Challenge reached a whole new level this time where creative minds from different cultures and nationalities sent different messages of peace including...

Women run the social media world

Who uses social media more often – men or women? Who is the leading force behind social media use via mobile? According to a new...

How to set up a blog

Have you questioned someone before how to set up a blog? Before all, question yourself the following questions. Do you enjoy putting forward your...