Mall of the Emirates’ MOE Fashion Live returns


Mall of the Emirates’ signature Spring/Summer fashion extravaganza ‘MOE Fashion Live’ is back for season two. Bigger than ever, this year the festival is spread over five days with celebrity appearances, expert talks on fashion and beauty, exclusive fashion shows, and personalised activities and services from until April 15.


The Central Galleria will come alive daily with fashion shows set to pumping beats, and models dancing and interacting with the crowd. Guests will be treated to different looks from the Spring/Summer ’19 collections by the mall’s luxury brands, styled by regional fashion icons.


Perfume Mixology

Hermes Parfumeur will offer a bespoke fragrance service at MOE Fashion Live. Shoppers will be able to select fragrances from the brand’s exclusive Hermessence collection, and one body cream. A Hermes fragrance specialist will guide them through the mixology process to create a mix that is best suited to them.

Gemology Workshop

Shoppers looking to jazz up their outfits with some precious stones can participate in an exclusive jewellery and gemology workshop with jeweller and goldsmith Susana Martins, who will be sharing insights on the world of gems, their properties, care and diamond grading.

Braids Bar

Braids on the runway are all the rage this season. Maison de Joelle’s crafty hairstylists and speed braiders will offer customers a menu of styles to re-create. Get the classic “Audrey Hepburn” look or opt to walk out with the “Gwen Stefani” hairdo. The mall’s young visitors can try “The Unicorn” braid style for that Instagram-worthy photo to share with friends.

Fashion Floristry

A trendy fashion florist team will be present at Mall of the Emirates during MOE Fashion Live. Visitors can sign up for this one-time-only workshop to experience fashion floristry and create contemporary arrangements that they can take home.


Men can personalise their wrist cuffs, notebooks and even designer leather sneakers at the engraving machine station in the Central Galleria, as well.


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