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The Powerful Impact of Influencer Marketing on Global Beauty Industry

“Global Influencer Marketing: Insights from Beauty” Presents the Seven Top Priorities for Brand Executives in 2018 Traackr, a leading provider of Influencer Relationship Management software...

Amazon Prime Video App Now on Apple TV in Over 100...

Integration with the Apple TV App, Siri Remote and universal search make finding and playing Prime Video favorites remarkably easy for viewers Prime Video on...

How Social Media Can Help People Lose Weight

Sharing the triumphs and tribulations of your weight loss journey with other members of an online virtual support community plays an important role in...

Anticipated Social Media Buzz Can Drive Travellers Choices

How much positive feedback travelers think they'll get on social media can predict whether they intend to visit a tourism destination, a new University...

Media vs Advertising for Millennials and Baby Boomers in UAE, Saudi...

New YouGov research also reveals social media is missing a trick by ignoring baby boomers Millennials and baby boomers in the UAE and Saudi Arabia...

What Happens in an Internet Minute

Just a month ago, it was revealed that Facebook has more than two billion active monthly users. That means that in any given month, more than...

Why Facebook Is Hard to Resist

Why is social media such a hard habit to break? Because it makes us feel good. Even brief exposure to a Facebook-related image (logo, screenshot)...

Fire, Smoke and Social Media

When people see smoke on the horizon, what do they do? Besides (hopefully) calling fire authorities, they post to social media, of course. The fact...

Two of UAE’s Healthiest Brands Are Homegrown

Google tops the first-ever global brand health rankings released by YouGov BrandIndex. In a list dominated by online brands, the search giant comes in...

How Weather Impacts Mobile Ads Response

Among the many factors that impact digital marketing and online advertising strategy, a new study in the INFORMS journal Marketing Science provides insight to...

Social Media for Businesses in 2017 is Different

Tools of social media for business could often go out of vogue as soon as their creators trim advertising budgets. Such fast turnover often...

Instagram Worst Social Media App for Young People

Instagram is the worst social networking app for young people's mental health, followed closely by Snapchat. These findings are revealed in a new report...

‘Facebook Spaces’ Is a New VR Social Network

Facebook Inc. launched a new augmented-reality platform at its annual developer conference, F8, in San Francisco on Tuesday. CEO Mark Zuckerberg said in a keynote...

Nasdaq Dubai to Launch ‘Market Site’

Nasdaq Dubai, the region’s international stock exchange, announced on Monday it will create a premier platform for capital market, economic, and business thought leadership....

Twitter registered in DED as part of protecting trademarks

Underlines intellectual property protection initiatives of Dubai: Ibrahim Behzad Dubai Provides an integrated IP rights protection system: Mashhoor Al Shamsi Social networking service Twitter...

Top Business Trends 2017

As the curtains are drawn on the dusk of 2016, and you turn another year over, your mind is shrouded with overwhelming thoughts of...

Dubai – Bollywood Superstars’ Home Away from Home

Dubai’s Department of Tourism and Commerce Marketing (DTCM) revealed the #BeMyGuest film starring Bollywood superstar, Shah Rukh Khan. After 6 days from the release of...

YouTube to open a studio for content creators in Dubai

A 10,000-square-feet studio known as YouTube Space Dubai will open at Dubai Studio City in the second quarter of next year. It is an incubator...