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Marketing Takeaways from Popular Social Media Studies

Social media is a topic of great interest not only to users, but also to scientists. At least, this is what a few new...

Travelers To Relive Favorite Travel Moments With #HiltonStory

Hilton Hotels & Resorts, Hilton Worldwide's flagship brand with more than 550 properties across six continents, has launched a new phase in its "Our...

Top 10 High Buzz Brands in UAE

Samsung, Google and Emirates top the mid-year brand rankings in UAE, recently released by research firm YouGov. During the first half of 2014, Facebook...

How Dubai Ranks on Best City Brands List

Dubai recently updated its city brand. However, a new research shows that the old one did a pretty good job. According to a joint...

Social Media Marketing Practices Withstanding Test of Time

Social media marketing practices constantly change and develop. New platforms are launched every year and the already popular social websites are adding new features,...

Consumers Skeptical of Social Media Marketing

Consumers are becoming increasingly intolerant towards social media marketing practices, according to a new survey. The skepticism about independent and unbiased online reviews of...

Online Marketing Oldest Trend Makes a Comeback

When you hear the phrases “online marketing” and “small business” you probably think of social networks. But even though online marketing seems to be...

PR vs. Content Marketing: Which is More Effective for Brands?

More and more businesses today are focusing on content marketing to expand their targeted market, engage customers and increase sales. But is branded content...

Women run the social media world

Who uses social media more often – men or women? Who is the leading force behind social media use via mobile? According to a new...

Most Exciting Digital Opportunity for Marketers in 2014 Revealed

Which is the most exciting digital opportunity for marketers? A new research has tried to answer this question. Apparently, the answer depends greatly on...

‘1971 Initiative’ – UAE’s 1st Mass Information Competition Kicks Off March...

A mass information competition was launched in Dubai today under the name '1971 Initiative.' The Board of Directors has announced the first sessions of the...

Social Media Etiquette for Businesses

Social media platforms may serve as a great marketing tool for businesses. That, however, is true only when companies and brands follow the social...

Top New Social Media Practices for Business

Social media practices and networking platforms are constantly evolving and trends are changing fast. The same tendency apply to business strategy. Most companies have...

Dubai Corporation for Tourism and Trade Marketing set up

A new body, Dubai Corporation for Tourism and Commerce Marketing (DCTCM) was established in Dubai on 26th of January. The new Corporation is an affiliate...

New domain name extensions offer more business opportunities

As you might have heard, the Internet Corporation for Assigned Names and Numbers (ICANN), announced a few months ago that a big new domain...

Instagram Pronounced Best Platform for Brands in 2013

A new study revealed that the top social media platform for businesses this year is Instagram.

Top Content Marketing Trends for 2014

Content marketing has turned into an inseparable part of any business today. In fact, it is now considered as one of the most important...

Twitter Introduces Scheduled Tweets

For now, the new feature will be available only for advertisers