Virgin Megastore will be opening the region’s first official Apple Store on March 16th .
The store, in Dubai’s Mall of the Emirates, will be 100 per cent Apple, complete with Apple staff and know-it-all Geniuses.
It’s a real boon for Apple-lovers in the UAE, who in the past have had to deal with extra-long waits for Cupertino’s latest toys or suffer the hugely-inflated prices on the grey market.
Bad news for other manufacturers though, who have no doubt capitalized on Apple’s lackluster presence in the region.
