GITEX TECHNOLOGY WEEK hosts Panasonic’s landmark ‘Eco Ideas Declaration”


The 30th anniversary edition of GITEX TECHNOLOGY WEEK, the world’s third largest ICT event, on Tuesday, hosted Panasonic Marketing Middle East’s landmark ‘Eco Ideas Declaration’ for the Middle East and North Africa region.

Helal Saeed Almarri, Chief Executive Officer, Dubai World Trade Centre, the organisers of the event, said: “We are proud to host this landmark initiative by Panasonic Marketing Middle East, which will have a far-reaching beneficial impact on the region’s goals for sustainable development. The Eco Ideas Declaration can serve as a model for organisations in promoting energy savings and effective utilisation of resources, and GITEX is honoured to have showcased this initiative.”

With the Eco Ideas Declaration, Panasonic aims to become the No.1 Green Innovation Company in the electronics industry in the Middle East. To achieve this goal, the company is pursuing its Eco Ideas for Lifestyles by promoting sustainable and comfortable green lifestyles as well as Eco Ideas for Business-styles with aims to reduce the environmental impact of its operations to a maximum extent. Panasonic will also spread technologies and ideas that are brought forth through such reduction efforts.


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