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Emirates Tops YouGov’s 2021 Best Brand Rankings in UAE

YouGov’s latest rankings reveal the top ten brands in terms of overall brand health according to UAE residents Emirates tops YouGov’s 2021 Best Brand Rankings...
87% of UAE Brands Changed Customer Experiences Due to the Pandemic

87% of UAE Brands Changed Customer Experiences Due to The Pandemic

88% of UAE Brands Created a Deeper Connection with Customers Over the Past year. 89% of UAE Brands Advanced Marketing Tech Stack More in 2020...

‘Brand of the Year’ in 2020-2021 World Branding Awards

The highly prestigious World Branding Awards – the ultimate global brand recognition accolade, now in its 12th edition, saw over 400 brands from 45...

Arab Social Media Forum Concludes 7th Edition with Huge Success

The 7th Arab Social Media Forum – which hosted around 30 speakers from top international companies & universities from around 20 countries around the...

Secret To Successful Business: Build Customer Centric Strategy

The most successful businesses are those that can make a strong connection with their customers. Successful brands have a knack for knowing what their...

World’s Top 10 Companies With Best Reputation in 2020

Consumer regard for the world’s 100 most reputable corporations is getting stronger due in large part to a sharpened focus on corporate purpose and...

‘Seven Lines’ announced as UAE Nation Brand

His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President, Prime Minister and Ruler of Dubai, and His Highness Sheikh Mohamed bin Zayed Al...

How Your Startup Can Stand Out From The Crowd Before Launch

Having an impressive startup is about more than just the product. While the product is and will always be the core of the company,...

Top 6 Marketing Trends to Watch in 2019, according to LinkedIn

With the marketing sector experiencing change at breakneck speed, marketers are constantly on the lookout for the latest trends. At LinkedIn’s recent Make Mine...

The World of Four Seasons Captured in a Striking New Book

“Four Seasons: The Art of Hospitality” celebrates the legendary people and service excellence behind the world’s leading luxury hospitality brand

Marketing & PR Highlights: The Need for Integrated Marketing

Social Media has compounded the speed, intensity and volume of information reaching people on a daily basis. Today, it is not only the most...

The Powerful Impact of Influencer Marketing on Global Beauty Industry

“Global Influencer Marketing: Insights from Beauty” Presents the Seven Top Priorities for Brand Executives in 2018 Traackr, a leading provider of Influencer Relationship Management software...

UAE’s Top 10 Most Recommended Brands

YouGov BrandIndex reveals top 10 brands with the highest advocacy in the UAE Home-grown property developer Emaar is the most recommended brand among consumers in the UAE...

2017 Best Global Brands Revealed

 Interbrand has named Apple, Google, and Microsoft as the three most valuable brands in its 2017 Best Global Brands ranking, with technology as the...

Expo 2020 Dubai Opportunities for Apparel, Homeware Businesses

Producers to submit proposals for Expo’s apparel and homeware categories Items will be sold at stores across the UAE as well as Expo...

Two of UAE’s Healthiest Brands Are Homegrown

Google tops the first-ever global brand health rankings released by YouGov BrandIndex. In a list dominated by online brands, the search giant comes in...

Twitter registered in DED as part of protecting trademarks

Underlines intellectual property protection initiatives of Dubai: Ibrahim Behzad Dubai Provides an integrated IP rights protection system: Mashhoor Al Shamsi Social networking service Twitter...

Emirates Wins UAE Best Brand Status

Home-grown powerhouse Emirates is the most positively perceived brand in the UAE yet again according to the 2016 BestBrand Rankings - released today by...