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How you can make money with social media marketing

Using social networks for marketing is not just the latest trend; it's a method being intricately woven into the fabric of business and society....

What is marketing strategy and why it is important

Marketing strategy is the primary key to business success. The No. 1 reason businesses fail is that they don't make enough money. And the...

Marketing new business on a tight budget

Starting a new business is a bold and exciting process! It takes a lot of courage to jump out on one's own. Sometimes your...

Easter promotional strategy for companies

Generating business through promotional products is a popular concept among business entities Giving promotional items to your clients on any special occasion of events is...

Experiential marketing carves a niche beyond conventional strategies

Growth of social media endorses the concept; Total Marketing summit to address this new paradigm shift in marketing

Number 1 on Direct Marketing 2011 Agency Report

Acxiom® Corporation has been named as No. 1 on the Direct Marketing 2011 Agency report compiled by Direct Marketing News, a recognized media corporation...

GCC Retail Summit to identify key drivers behind growth

More than 200 of the Gulf’s leading retail executives are set to participate in extensive discussions, which involve client studies and high-level workshops that...