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Top 6 Marketing Trends to Watch in 2019, according to LinkedIn

With the marketing sector experiencing change at breakneck speed, marketers are constantly on the lookout for the latest trends. At LinkedIn’s recent Make Mine...

Social Media for Businesses in 2017 is Different

Tools of social media for business could often go out of vogue as soon as their creators trim advertising budgets. Such fast turnover often...

McDonald’s Removes Burgers during Ramadan for Road Safety

Forget about Whoppers and Happy Meals! Fries and pies are somewhat not an interesting topic during this time of the year. This Ramadan McDonald’s Arabia...

2016 Marketing Trends for Small Business

The 2016 marketing trends for small business is here, compiled by Dubai Chronicle editors. It is this time of the year when experts and industry...

Use Twitter hashtag #SmallBusinessSaturday to promote small businesses

The Twitter hashtag #SmallBusinessSaturday has existed since early 2010 and was used to promote small businesses on any Saturday (not solely that Saturday between...

Companies Will Increase Digital Marketing Budgets in 2016

Digital Marketing Is Now Mainstream 98 Percent of Marketers Say Online and Offline Marketing Are Merging Digital marketing is now mainstream, and digital commerce is a...

Most Credible form of Advertising among UAE Consumers

The most credible form of advertising comes straight from the people we know and trust. Eighty-five percent of UAE online respondents say they trust...

YouTube sensations now on Emirates in-flight entertainment

Step out of selected Emirates flights with a new hairdo with YouTube sensations ‘Cute Girls Hairstyles’ and ‘Brooklyn & Bailey’ This summer, Emirates’ award-winning ice...

Luxury brands must navigate technology and consumer forces to remain competitive

Global luxury brands should take advantage of evolving technological and consumer demands to help boost profits and remain competitive, according to the 2nd annual...

Travel companies are yet to fully capitalize on social media potential

Travel companies are not fully capitalizing on the business opportunities presented by social media platforms, according to the Digital Channels in Travel report launched...

Top 10 Dying Industries in 2014

In 2014, the rise of digitalization continued with even faster pace than expected. That, of course, had both positive and negative effects. The positive...

Social Media’s Biggest Advantage for Business Goes Extinct

Social media platforms are often seen as the most effective and affordable marketing tool for businesses. These advantages of the social websites, however, may...

Dubai’s Burj Al Arab Awarded for Best Social Media Presence

Dubai’s Burj Al Arab, usually described as the world’s only 7-star hotel, has apparently succeeded in attracting more fans than any other hotel in...

Marketing Takeaways from Popular Social Media Studies

Social media is a topic of great interest not only to users, but also to scientists. At least, this is what a few new...

Most Exciting Digital Opportunity for Marketers in 2014 Revealed

Which is the most exciting digital opportunity for marketers? A new research has tried to answer this question. Apparently, the answer depends greatly on...

How 2013 Social Media Trends Will Affect the Future

Social media continues to flourish and evolve. This development will continue in 2014. However, a number of new social media trends emerged over the...

Top Content Marketing Trends for 2014

Content marketing has turned into an inseparable part of any business today. In fact, it is now considered as one of the most important...

‘Brand UAE’ will be developed by multinational research team

A team of researchers from the UAE, Hong Kong and the USA has been awarded a two-year research grant to create and launch a...