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The pandemic-induced trend of digital adoption across several industries is set to continue with a relatively young and technologically inclined population.

Younger Tech-Savvy MENA To Raise E-Commerce Spend by 15% in 2023

100 million new digital users are expected in MENA over the next five years. The region’s digital economy is expected to be valued at $500...
A new survey conducted in the Kingdom of Saudi Arabia, the United Arab Emirates, and Kuwait has spotlighted the influence a company’s sustainability efforts can have on consumers’ behaviour and choice of brands.

Consumers Willing to Pay More for Sustainability-Minded Companies

A new survey conducted in the Kingdom of Saudi Arabia (KSA), the United Arab Emirates (UAE), and Kuwait has spotlighted the influence a company’s...

The Evolution of Consumer Behaviour: How Businesses Can Adapt and Thrive

In a digital-first post-pandemic world, consumer expectations and needs are evolving fast. While businesses used to be seen solely as institutions that provide goods...

Top 10 Global Consumer Trends 2021

Global market research company Euromonitor International reveals the trends that will define consumer behavior and influence business strategies this year in a new report,...

What Middle East Consumers Expect From Brands During COVID-19

For the past three months, the COVID-19 outbreak has radically changed people’s daily lives and preferences around the world. Across the globe, people are...
Coronavirus Impact: Hospitality Industry To Suffer The Most

Coronavirus Impact: Hospitality Industry To Suffer The Most

As no one wants to get sick, people stop going out and spending money. But there is other people who make a living of...

Middle East Retailers Relying on Data-driven Retail Models to Woo Digital...

MENA the fastest growing region globally for e-Commerce with an annual growth rate of 25 per cent Optimizing Customer Experience & implementing OmniChannels...
Smartphones Are Top Productivity Killer

Is Social Media a Boon or a Bane for GCC Residents?

A large majority in UAE & KSA consume news via social media yet only 14% of them trust this as a news source ...

UAE Retailers Set for Ramadan Boost

Ramadan is set to provide a boost for UAE retailers, with two in five (40%) consumers believing that Ramadan has the best offers and...

eCommerce Tracker: Most Popular Choice amongst Online Shoppers in UAE, KSA

Fresh research into attitudes and behavior towards e-commerce in the UAE and Saudi Arabia has found that 51% of UAE consumers and 52% of...

UAE’s residents spend almost a quarter of their day on social...

UAE residents, both expats and locals, spend approximately five hours a day using social media on average and 29% have six to 10 applications...

Ramadan Trends: Generosity, Shorter Working Days and Less Spending

One of the latest Ramadan trends according to consumer behaviour insights observed in the past few years, is that less people are spending more...

Consumers Behavior towards Digital Downloads Revealed

While the gap between digital and physical sales has closed on the global markets, there are still countries where consumers prefer to invest in...

Ramadan Consumer Behaviour of MENA Residents

MENA residents stay in home-country and spend more during Ramadan Majority claim their day-to-day lifestyle remains relatively unchanged New study findings show the majority of residents...

Consumers’ Revelation: Technology Helps Find Cheaper Products

Most web users today share a very positive attitude towards personal technology not only in regard to online shopping. Furthermore, according to a latest...

Cars sector rated most ‘consumer-friendly’ in Dubai

Gold sector marks entry to region’s first-ever ‘Consumer-Friendliness Index’ with overall third, Hypermarkets rated second and Apparel sector gets lowest rating The Cars sector in...

Dubai consumers optimistic about jobs and income in the year ahead

Residents in Dubai see better job prospects in the horizon and expect the local economy to perform stronger over the next 12 months, according...

Indians and Chinese willing to pay more for designer brands

In many growing markets, discretionary income is rising and consumption is expanding beyond the everyday basics. New findings from a Nielsen Global Survey of...