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Digital Marketing Trends Set to Redefine 2026

As 2025 winds down, businesses are reassessing strategies and preparing for a new year defined by faster AI evolution, deeper shifts in consumer psychology,...

The Rise of AI Agents in Dubai Real Estate: Innovation or...

Dubai’s real estate market is experiencing an extraordinary phase — with soaring demand, record-setting transactions, and global investor interest. In parallel, a new layer...
Last month TikTok held its first Apps Summit, a major Mobile App industry event, in Istanbul, Turkey. The Summit was attended by more than 120 attendees.

TikTok Unveils Opportunities for the Mobile App Industry

Last month TikTok held its first Apps Summit, a major Mobile App industry event, in Istanbul, Turkey. The Summit was attended by more than...
It is important to visualize the bigger picture to integrate the different fields through streamlining the marketing campaigns.

The Correlation Between Marketing, Data Mining, and Operations

I was always intrigued by data and numbers and the numerous conclusions that one could derive from a single datasheet. My strong point was...
Web 3.0: Unleashing The Opportunities For Next Generation Marketing

Web 3.0: Unleashing The Opportunities For Next Generation Marketing

The only constant in the world of business is change. The ability to keep up with consumer’s taste and socioeconomic trends are the most...

Social Media, Influencer Marketing to Change Marketing Expenditure

Over 78% of organisations plan to increase their social media budget according to Meltwater Report 2022 Social media and influencer marketing have changed the marketing...
Dubai-based digital experts, Like Digital & Partners, have announced a free masterclass on Monday, 14th June to help professionals.

Free TikTok Masterclass

Dubai-based digital experts, Like Digital & Partners, have announced a free masterclass on Monday, 14th June to help professionals better understand and utilise the...
Pearson-Middle-East-introduces-three-new-courses-for-career-development-in-the-UAE

Pearson Launches New Blended Courses to Boost Career Development

Live webinars and blended courses to offer a convenient way of learning and empower young professionals and fresh graduates with the new skills essential...

MEA Retail Banks Strongest Believers in Cashless Society

Middle East and Africa (MEA) retail banks believe delaying digitalization poses genuine threats to their business models 6 in 10 banking executives in the Middle...

How Your Startup Can Stand Out From The Crowd Before Launch

Having an impressive startup is about more than just the product. While the product is and will always be the core of the company,...

Four UAE Foodies to be the Voice of Marriott International’s Brand-New...

Four passionate UAE foodies and content creators have been selected by Marriott International and an esteemed panel of judges* to be the voice of...

Twitter launches region-first activation in MENA: #ElevatorTweets

Twitter unveiled its innovative campaign, #ElevatorTweets. A region-first, the activation saw Twitter turn an everyday work journey into an enriching and educative experience, with curated,...

Using Video to Spice Up Your Travel Instagram

you may want to explore the varied posts you can make to your travel Instagram account. While photo ads remain the most common

Average Age of UAE Job Seekers Below 30

NADIA Global, the leading recruitment and training provider, has revealed that the average age of job seekers in the UAE is below 30 years...

Four Seasons Seeks Partnerships with World’s Most Passionate Travellers, Creative Storytellers

Introducing Envoy by Four Seasons: A Partnership with the World’s Most Passionate Travellers and Creative Storytellers First-of-its-kind initiative puts original storytelling at the forefront by...

Marketing & PR Highlights: The Need for Integrated Marketing

Social Media has compounded the speed, intensity and volume of information reaching people on a daily basis. Today, it is not only the most...

2018 Top Influencers Revealed

Fourth annual influencer index names Dana al Tuwarish as top luxury lifestyle influencer in the region Leading global luxury and lifestyle communications network, SERMO, has...

How Weather Impacts Mobile Ads Response

Among the many factors that impact digital marketing and online advertising strategy, a new study in the INFORMS journal Marketing Science provides insight to...