An array of traditional art events that celebrate the Arabian heritage will welcome visitors to The Dubai Mall during the Holy Month of Ramadan from mid-August to mid-September, 2010. The mall will also provide visitors with daily Iftar packs and Ramadan calendars apart from supporting charity initiatives that highlight the spirit of the Holy Month.
The world’s largest shopping and entertainment destination in the heart of Dubai will wear a festive look with Arabian style festoons and lights all through the month. Musicians will set the tone for the Holy Month with live oud and qanoon.
Mr Nasser Rafi, Chief Executive Officer, Emaar Malls Group, said: “The Holy Month of Ramadan celebrates the spirit of togetherness and charity. In addition to supporting charitable ventures, The Dubai Mall is also hosting a range of activities that will engage visitors on the various facets of Arab culture. We want our visitors to appreciate the true significance of Ramadan and also enjoy the joy of togetherness with family and friends.”
One of the key events is providing school children with nutritional meals by Dubai Cares, an initiative led by the philanthropic vision of His Highness Sheikh Mohammed Bin Rashid Al Maktoum, UAE Vice President & Prime Minister and Ruler of Dubai, to improve children’s access to nutritional meals in developing countries. Visitors to The Dubai Mall can support this campaign with a donation of AED 60 by simply sending an SMS to ‘9060’ for Etisalat customers and ‘9460’ for du customers. They can also donate by purchasing stars from the Star Atrium at the mall.
‘Masajid’ Photography Exhibition, to be held on the first two weeks of the Holy Month of Ramadan, will appeal to lovers of photography and Islamic architecture. Organised in collaboration with Dar Ibn Al Haytham, the event features photographs of mosques by UAE national photographers.
The Waterfall Atrium on the ground floor of the mall will host an exhibition in association with Alserkal Foundation, showcasing the art collection of Mr Ahmed Bin Eisa Alserkal. The collection features works by artists from across the Gulf region and include calligraphy and ceramic displays.
To highlight the message of Ramadan, Islamic Affairs will host a special stand. Experts will give insights into the Holy Month and Islam. The stand is located at the Gold Souk Atrium.
The mall will continue the tradition of offering Iftar packs featuring The Dubai Mall branded mineral water, dates and a Ramadan calendar. Last year, Iftar packs were distributed in addition to thousands of calendars, which will be distributed free this year too. The packs and calendars will be distributed at all Guest Service Desks.
In addition to indulging in Ramadan shopping from the nearly 1,200 stores in the mall and treating to the finest delicacies from over 160 F&B outlets, visitors can also entertain with family at the various entertainment components including: Dubai Aquarium & Underwater Zoo, Dubai Ice Rink, SEGA Republic, KidZaniaÂ® and Reel Cinemas. They can also enjoy the spectacular sights of The Dubai Fountain, the world’s tallest performing fountain from the Waterfront Promenade. The mall has over 14,000 car parking spaces that will add to the convenience of visitors.