
The new branding coincides with a move into their new office in Business Towers A, in Dubai Media City.
The new branding was developed by Mark Woodward from Airspace Design who describes the Alchemy identity as an effortlessly simple, clean typographic solution inspired by the name and the business philosophy of mixing things up/cooking stuff up in the lab. The entire brand is supported with graphics that draw attention to the creativity, detail, technical precision and epic approach that Alchemy apply to all their work.
“We have three divisions in Alchemy; Alchemy Films, the production, Alchemy Digital, the post production division sporting an improved post production facility, Alchemy Kit which specializes in RED and EPIC”, Says Nick Davidson Director of Alchemy.
“While we may have updated our brand, Alchemy’s commitment to providing genuine, personalized service and our focus on servicing local and regional clients, remains central to our brand. We have a new look, new offices but the same down to earth team offering our clients great service and great coffee!” commented Heather Maytham, General Manager of Alchemy.
To see the new website and branding, please visit www.alchemyfilms.net