Tag: Brands
Coming Soon to Dubai: Mercedes-Benz Places
Mercedes-Benz launches the new real estate brand called Mercedes-Benz Places
The automotive brand ventures with Dubai-based developers Binghatti to create a luxury residential tower in...
The Evolution of Consumer Behaviour: How Businesses Can Adapt and Thrive
In a digital-first post-pandemic world, consumer expectations and needs are evolving fast. While businesses used to be seen solely as institutions that provide goods...
Emirates Tops YouGov’s 2021 Best Brand Rankings in UAE
YouGov’s latest rankings reveal the top ten brands in terms of overall brand health according to UAE residents
Emirates tops YouGov’s 2021 Best Brand Rankings...
87% of UAE Brands Changed Customer Experiences Due to The Pandemic
88% of UAE Brands Created a Deeper Connection with Customers Over the Past year.
89% of UAE Brands Advanced Marketing Tech Stack More in 2020...
NH Hotels Brand Debuts in Middle East Region
Trusted mid and upscale hotel brand, NH Hotels, is to debut in the Middle East region later this year with the launch of NH...
Saint Laurent Opens New Boutique at The Galleria Al Maryah Island
Saint Laurent has opened a newly redesigned boutique at The Galleria Al Maryah Island in Abu Dhabi, enhancing the customer experience and adding to...
Customer Satisfaction Index: Top Brands in UAE
Customer satisfaction index for 2020 shows a 1% increase despite challenges brought about by pandemic
Service Hero, the company providing the region’s only consumer powered...
‘Brand of the Year’ in 2020-2021 World Branding Awards
The highly prestigious World Branding Awards – the ultimate global brand recognition accolade, now in its 12th edition, saw over 400 brands from 45...
What Middle East Consumers Expect From Brands During COVID-19
For the past three months, the COVID-19 outbreak has radically changed people’s daily lives and preferences around the world. Across the globe, people are...
Dubai Sports Council’s “Be Fit, Be Safe” Campaign An Online Hit
Dubai Sports Council’s “Be Fit, Be Safe” initiative is trending online after receiving widespread support from all sections of the community.
The “Be Fit, Be...
How Brands Can Survive COVID-19 Crisis
The good news about working remotely is that you can still do so while self-isolated after a skiing trip in the Italian Dolomites. However,...
World’s Top 10 Companies With Best Reputation in 2020
Consumer regard for the world’s 100 most reputable corporations is getting stronger due in large part to a sharpened focus on corporate purpose and...
Big Shopper Sale To Lure Bargain Hunters
One of the largest display and sale of fashion products and accessories is set to get under way at Expo Centre Sharjah in Sharjah.
To...
Ford Releases 2020 Global Trend Report
Loneliness, uncertainty, and the importance of trust are dominant themes in this year’s report, yet Ford’s Chief Futurist uncovers pockets of opportunity for businesses...
The State of Fashion 2020 Report: In Troubled Times, Fortune Favours...
The fourth annual State of Fashion report by The Business of Fashion and McKinsey & Company forecasts slowing growth for the second year in...
Shoppers Make The Most of 3 Day Super Sale
As the highly anticipated 3 Day Super Sale kicks off, shoppers have been sharing their top purchases and experiences from the shopping extravaganza. With...
Participating Brands in Dubai’s Super Sale Revealed
As shoppers count down to the anticipated 3 Day Super Sale (3DSS) running from 31 October to 2 November 2019, organiser Dubai Festivals and...
2019 BrandIndex Women’s Choice Rankings in MENA
These brands have recorded the highest Impression scores in the UAE, Saudi Arabia and Egypt
The 2019 YouGov BrandIndex Women’s Choice Rankings reveal Dubai’s flag-carrier...