To reflect the ethos of the brand, Jaguar recently hosted a 2 day event aimed at challenging attendees on how alive they felt throughout the experience – particularly while driving the flagship Jaguar XJ and when jumping out of a plane from 13,000 feet over Dubai’s iconic Palm Jumeirah.
Jaguar makes you feel confident and empowered
Jaguar has been announced as the Number One manufacturer in the J.D. Power and Associates/What Car? 2012 UK Vehicle Ownership Satisfaction Study.
Drivers in the Middle East also express great satisfaction with Jaguar’s latest models. Kuwaiti Abeer Al-Essa says: “I love the car! I love the look.” The latest Jaguar models are quickly becoming very popular among business executives in the region. Why? Because the cars makes you feel confident and empowered. ”It makes me feel different. I kind of feel superior, when I am on the road,” adds Abeer. Watch her experience live:
A real spirit and thrill to drive with the roof down in a car capable of such speeds
Not yet seen on the road in Dubai! However, sources tipped Dubai Chronicle that prices start from AED 620,000 onwards and deserve every fills.
The top of Jaguar sporting range – the Jaguar XKR-S – is now joined by a convertible with a seducing blend of abilities offering driver and passenger a magnified comfort.
Jaguar XJ is the designation that has been used for a series of luxury cars sold under the Jaguar marque. The first XJ was launched in 1968 and the concept has been used for luxurious flagship models since then.
The current Jaguar XJ was launched in 2009. A luxury sedan that once appealed only to those with fond memories of string-back leather gloves, now is a fully competitive flagship.
Jaguar launched a new future-looking global brand strategy that will add fresh impetus to its evolving product-led revitalisation programme.
Alfardan Premier Motors Company, the exclusive importer of Land Rover and distributor of Jaguar in Qatar, announced that the premium and luxury automotive manufacturer Jaguar Land Rover has once again proved it is ahead of the curve with the launch of a mobile app to complement its existing suite of social media sites, aimed at offering a level of interaction and information yet to be seen in the region by a car manufacturer. With an estimated 45% of internet users accessing the internet from their mobile phones, and 25 million Facebook users alone using mobiles, Jaguar Land Rover’s new mobile app will allow fans in Dubai and the Middle East to access its suite of dedicated social media sites and blogs wherever they are from their mobile phones. Read more
After 75 years of creating beautiful fast cars, Jaguar has proven that it is still at the forefront of todayâ€™s luxury car industry. Alfardan Premier Motors Co. announced that the niche premium automotive manufacturer â€˜Jaguarâ€™ swept two of the top accolades at the prestigious Car Middle East Awards, held last week at the Westin Hotel. The Jaguar CX75 was proffered the â€˜Design and Technologyâ€™ award whilst the all-new Jaguar XJ won the prize for the â€˜Executive Car of the Yearâ€™. The XJ also narrowly missed out on the Grand Prix of the evening, the â€˜Overall Car of the Yearâ€™ award, ceding victory by one point to the Ferrari 458 Italia. Read more