Over 4.75 million visited Emaar leisure attractions in 2011

13% growth in visitor arrivals compared with 2010

Flagship 22-screen Reel Cinemas megaplex at The Dubai Mall hosts over 2 million visitors in 2011

KidZania®, Dubai Aquarium & Underwater Zoo, Dubai Ice Rink and SEGA Republic record robust visitor arrivals

Emaar Retail LLC, the premium provider of leisure and entertainment, welcomed more than 4.75 million visitors to its varied attractions in Dubai during 2011, recording a growth of over 13 per cent in visitor numbers compared with 2010. Read more

Dubai Ice Rink turns into Winter Wonderland for Festive Season

• It’s officially winter and Festive Season at Dubai Ice Rink
• ‘Snow Babies on Ice’ programme teaches children from 18 months to 5 years old how to skate

Emaar Retail LLC, the provider of premium leisure and retail experiences, presents the Winter Wonderland Programme featuring ‘Snow Babies on Ice’ until December 31, 2011 at Dubai Ice Rink, the Olympic-sized ice-skating and events venue, located in The Dubai Mall.

Families will get a real feel of winter and the festive season this year at Dubai Ice Rink, as it transforms into a Winter Wonderland featuring festive music, activities, decorations, a festive tree, sleigh rides, gifts and much more. Read more

UAE’s 40th National Day with Emaar Retail

• Dubai Aquarium & Underwater Zoo to display UAE national flag – one of the largest in the world – within an aquarium environment
• KidZania® invites ideas for the nation’s future from children
• SEGA Republic sets up ‘Celebration Wall’ where flags of different nations can be posted to highlight cosmopolitan nature of the country
• Dubai Ice Rink and Reel Cinemas hosts an array of activities including social media contests

Emaar Retail LLC, the premium provider of leisure and retail experiences, is marking the 40th UAE National Day with a roster of innovative activities that mark the four pillars of ‘The Spirit of the Union,’ the theme of this year’s celebrations. Read more

Dubai Ice Rink brings latest in global gaming trends by hosting ‘GAMES 11’

• Innovative event will transform the venue into a gaming zone
• Dubai Ice Rink not to host regular activities through the duration of ‘GAMES 11’

Emaar Retail LLC, the provider of premium leisure and retail experiences, will host GAMES11 (the Games Alliance Middle East 2011), the biggest gaming event in the region, from September 22 to 24, 2011 at Dubai Ice Rink, the Olympic-sized ice-skating and events venue, located in The Dubai Mall. Read more

Week-long ‘Summer Fun at Dubai Ice Rink’ from June 24

• Held under the patronage of His Highness Sheikh Majid Bin Mohammed Bin Rashid Al Maktoum
• Seven-day event from June 24 open to children over the age of 5 years
• Free ice-skating lessons, Penguin Race and Shoot the Puck competitions

Children in Dubai above the age of five years will be treated to a world of cheer, games and prizes galore at ‘Summer Fun at Dubai Ice Rink,’ to be held from June 24 to 30, 2011, the Olympic-sized venue at The Dubai Mall. Read more

The Dubai Mall Summer Camp 2011

A highlight this summer is the five-day The Dubai Mall Summer Camp 2011. It will take the kids on a journey to KidZania® on day one; they can watch a movie at Reel Cinemas and go ice skating at Dubai Ice Rink on day two; experience the marvels of the aquatic world at Dubai Aquarium & Underwater Zoo and tour At the Top, Burj Khalifa on day three; enjoy thrilling games and exciting rides at SEGA Republic on day four; and complete the programme with another day of fun-filled activities at KidZania® on day five. Read more

Summer of fun for children at The Dubai Mall

• Six popular leisure entertainment attractions offering one action-packed summer camp
• KidZania® Summer Camps to include four creative workshops
• Dubai Ice Rink offers Intensive Skate Camps and Summer Skating Deals
• Dubai Aquarium & Underwater Zoo provides behind-the-scenes experiences as Aquarists
• At the Top, Burj Khalifa offering unparallel views from the world’s highest public outdoor terrace

Young ones will have the opportunity to enjoy a summer of fun and learning at The Dubai Mall, the world’s largest shopping and entertainment destination.

Emaar Retail LLC, a pioneer in innovative entertainment, leisure and retail concepts, is hosting special five-day summer camps that integrate fun with learning in some of the most popular leisure attractions in the city including At the Top, Burj Khalifa, the world’s tallest observation deck with an outdoor terrace. Hosted for the second consecutive year, The Dubai Mall Summer Camp will be held from 9am to 3pm between July 3 and September 1, 2011. Read more

Emaar Retail and Standard Chartered announce strategic partnership

• Customer-focused initiatives led by the Bank at Dubai Ice Rink and Reel Cinemas
• Standard Chartered card members to enjoy special hospitality privileges at The Dubai Mall

Emaar Retail LLC, a pioneer in innovative entertainment, leisure and retail concepts, has partnered with Standard Chartered Bank to drive an extensive range of initiatives for the Bank’s customers at Dubai Ice Rink and Reel Cinemas in The Dubai Mall. The partnership follows on from the success of the Bank’s recent Dubai Mall branch opening.

Additionally, Standard Chartered Bank’s new brand promise, ‘Here for good,’ will be displayed on the Middle East’s largest indoor advertising board measuring 64m x 20m on the wall at Dubai Ice Rink. Read more

Corporate team-building with new ‘Broomball’ Games at Dubai Ice Rink

• Popular winter sport incorporating ice hockey with soccer comes to Dubai
• Open to everyone, as no ice skates required
• Special corporate packages offered for this exhilarating sport

Book the next corporate day out at the least expected of venues – Dubai Ice Rink, with an unprecedented sport – Broomball. The game, very similar to ice hockey in formation and rules but incorporating some soccer strategies, is a popular winter sport in the US and Canada, and has made its entry into the region at Dubai Ice Rink, managed by Emaar Retail LLC, the innovative entertainment & retail provider and a subsidiary of Emaar Malls Group, in The Dubai Mall. Read more

The Address Hotels + Resorts partners with the world’s largest mall to offer an exciting summer getaway

1. Hotels in Downtown Burj Dubai collaborate to offer exciting family experiences
2. Complimentary fast track access to the Dubai Aquarium & Underwater Zoo and Dubai Ice Rink at The Dubai Mall
3. Attractive summer rates beginning at just AED 500 per room, per night

This summer, The Address Hotels + Resorts, Dubai’s 5 star hotel brand, is offering guests the opportunity to experience some of the most premier iconic attractions in Dubai. Guests staying at The Address Downtown Burj Dubai and The Palace – The Old Town can enjoy complimentary priority access to The Dubai Mall’s famous attractions such as the Dubai Aquarium & Underwater Zoo and the Dubai Ice Rink. The special offer, including attractive summer rates valid until September 20, 2009, is also applicable for guests residing in the Al Manzil and Qamardeen hotels – also located within Downtown Burj Dubai, described as the ‘new heart of the city.’

Dubai Aquarium & Underwater Zoo is one of the largest indoor aquariums in the world and features the world’s largest acrylic viewing panel. A glass walkthrough tunnel provides an incredible close encounter with over 33,000 diverse species of marine life including sharks, stingrays and giant groupers. Dubai Ice Rink is the coolest spot in Dubai with the Olympic-size ice rink offering live entertainment such as frequent figure skating events and ice hockey games. Read more

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