Tiffany & Co restructures operations management in UAE

Transfer of operational, jewellery merchandising, sales and marketing management

Tiffany & Co. announced it has signed a joint venture agreement with Damas Jewellery. The company is incorporated under the laws of Dubai, relating to the operation of its U.A.E-based boutiques.

The partnership will see the transfer of operational, merchandising and sales & marketing management for the TIFFANY & CO. brand in the U.A.E. from Damas Jewellery to Tiffany. Until now, Tiffany has sold merchandise, on a wholesale basis to Damas which operated the TIFFANY & CO. stores. Read more

Victoria’s Secret opens in Abu Dhabi

Victoria’s Secret will open its first Beauty & Accessories store in the city of Abu Dhabi on 7th April 2012, at Abu Dhabi Mall, the city’s popular shopping destination.

The new store offers customers access to an assortment of best-selling Victoria’s Secret Beauty products including fun and exciting prestige fragrances, such as the iconic Victoria’s Secret Bombshell. Be sure to check out the Collector’s Limited Edition Bottle, embellished with SWAROVSKI crystal elements. Read more

Christian Louboutin expands in the Arabian Gulf

Ladies, get the credit cards at the ready to splash some cash on a new collection.

Christian Louboutin joined the never-ending list of boutiques at the Dubai Mall mall in 2011, making it the second store in the region for the famed designer.

In 2010, the maker behind the red-soled shoes opened his first standalone shoe store in Mall of Emirates.

Fast forward, a new Christian Louboutin boutique will open its doors April 2012. The stand-alone store will be located in Qatar’s unique shopping destination, The Villaggio Mall in the capital city of Doha. Read more

Dubai shoppers deprived of Victoria’s Secret speciality

Victoria’s Secret’s new luxury lingerie line has been released, but not yet in Dubai, where during the last few months “Victoria’s Secret” became one of the most searched keywords on the web, at least according to the Dubai Chronicle’s statistics.

The popular fashion underwear brand put its first pieces from its high-end collection called “The Victoria’s Secret Designer Collection” up for sale during last week of January 2012.

In Dubai, where second store of the company opened at The Dubai Mall about a month ago, shoppers can expect to find  the new Victoria’s Secret collection only in six months from now. A store keeper told Dubai Chronicle that curently only half of the store is operational, but work is in progress on the second half. Read more

Shopping for exceptional jewellery completes DSF shopping experience

Renowned Hong Kong jewellery manufacturer, Aaron Shum Jewellery, presents a collection of authentic and exceptional jewellery pieces that will complete your shopping experience during Dubai Shopping Festival (DSF), the region’s best in shopping, winning, and family entertainment.

Boasting with brands that epitomize authenticity, rarity and luxury, the Aaron Shum collection features exquisite and unique pieces that are preferred by jewellery lovers who are attracted to impressive and lavish but elegant and stylish ornaments. Read more

Pink Rose campaign by Worood raises Breast Cancer Awareness

Worood, the floral boutique, has built up a strong momentum with its unique Pink Rose campaign that is spreading breast cancer awareness in and around the UAE. The campaign which began just over a fortnight ago has already distributed over 2000 pink roses to both cancer patients and survivors at several events across the city. The boutique will continue to be a part of many more activities throughout the month of October and are encouraged by the good-will and support to The Pink Rose campaign.

Worood’s Pink Rose campaign is simple, yet meets the objective of spreading the message of breast cancer awareness. Short messages left by online users and gathered at the events are reproduced on elegant cards that are attached to each of the pink roses. The pink roses are given away at some large as well as smaller community programs that are working towards breast cancer awareness. These include The Big Pink Tea Party by SolidariTea, Dubai Hospital, Bras for a Cause, and a special event by Pink Caravan. Read more

Victoria’s Secret opens at Burjuman Mall, Dubai

Victoria’s Secres plush new store is now open at shoppers’ favourite luxury destination – Burjuman Mall.

The new stand-alone store offers the brands’ signature products like the new Victoria’s Secret Bombshell™ fragrance, America’s #1 fragrance Dream Angels™, the Secret Garden Collection™, VS Makeup™, Beauty Rush™ and Beauty Rush™, Lip Gloss. Read more

Damas: First store in the world to carry Magerit’s ‘Atlantis’ collection

Magerit, the Spanish jeweller made famous by its sculptural approach to fine jewellery, has today (Wednesday, April 27, 2011) unveiled its new ‘Atlantis’ collection at the Damas Les Exclusives Boutique in the Burj Al Arab Hotel in Dubai, United Arab Emirates, making Damas the first retailer in the world to stock the new collection.

The highly anticipated Atlantis collection of pendants and rings blends the elements of water and air into stunning pieces that emanate a delicate and unique beauty. All of the pieces feature images of mermaid-like ‘sirens’, which are mythological creatures famous for using their enchanting voices to capture hearts.

“We selected the United Arab Emirates as first country in the world to stock ‘Atlantis’ as we believe that the market will be very impressed with our new collection, as the pieces are all beautifully sculpted gold pieces of art, distinguished by a high degree of creativity and originality and the exquisite finish of the pieces,” said Antonio Calvo, Commercial Director of Magerit. “Like the singing of the sirens, these pieces exert a power of irresistible attraction, and every piece is unique and hides secrets that only the woman who wear it will be able to discover,” Calvo added. Read more

Juicy Couture opens at The Dubai Mall

Juicy Couture, the leading contemporary lifestyle brand of casual and on-trend clothing has celebrated the launch of its new innovative store concept in the internationally diverse retail destination, The Dubai Mall, with an evening full of surprises!

For this special occasion the boutique turned into a rather divine space, created by a light ambience in hues of rose and purple. Welcomed by two Juicy Boys on a hot pink carpet entrance, guests enjoyed the inexplicable tricks of a magician. A gigantic golden bird cage placed in the middle of the store served as stage for an aerial performer, while a stunning lineup of models showcased a preview of the Juicy Couture Summer 11 collection, which will hit the shop floor in April. To top the evening of fashion and entertainment, an electric violinist left guests of the VIP launch speechless with her dramatic show. Read more

Etoile ‘La boutique’ What’s Hot Now 20 October 2010

Etoile ‘La boutique’ in the Mall of the Emirates was transformed into a bustling photography studio for the day. In an exciting twist, VIPs who are usually in front of the camera were taken behind it and given the challenge of styling and shooting models themselves.

Professional fashion photographers gave guests exclusive insider knowledge on how to show off their best features and use lighting to flatter their complexion, while style consultants helped them to collaborate the latest trends from the best new and established designers to create beautiful ensembles for the models to wear. Read more

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