Top Companies to Work For in UAE
A global research and consultancy firm that recognizes the best workplaces in over 50 countries worldwide based on their applications, has revealed the ‘Top...
Dubai Corporation for Tourism and Trade Marketing set up
A new body, Dubai Corporation for Tourism and Commerce Marketing (DCTCM) was established in Dubai on 26th of January.
The new Corporation is an affiliate...
Twitter introduces advertising services to Middle East
During a dedicated event in The Atlantis in Dubai today, Twitter launched its advertising services in the Middle East. The social media company seeks...
PR Agencies No More?
In the beginning of every new year, the web gets filled with countless predictions and forecasts about the marketing and the media trends for...
Facebook Finally Hears Marketers’ Prayers
Today, Facebook starts introducing hashtags to content posted on the social network. That was announced on the company’s newsroom page yesterday.
Even though hashtags have...
Social Media for Schools
A growing number of companies and institutions rely on social media. That is because social platforms are a great way to connect with people...
Expo 2020 Dubai has a new logo
UAE will be the next country to host World Expo 2020, the latest edition of the 160-year-old global event. The selected theme of the...
2017 Best Global Brands Revealed
Interbrand has named Apple, Google, and Microsoft as the three most valuable brands in its 2017 Best Global Brands ranking, with technology as the...
How social media revolutionized travel and leisure industry
Social media is highly influencing and it is on the path to revolutionize today's travel and leisure industry. Nowadays, people who are planning a...
2016 Best Global Brands Revealed
Apple, Google and Coca-Cola are the three most valuable brands in the 2016 Best Global Brands report of Interbrand, leading brand consultancy.
Automotive and technology brands...
How Equinix Ad-IX Ecosystem Revolutionized Web Advertising
If you are advertising your business on the Internet, you need to make sure your ads reach as many users as possible. But you...
Consumers Skeptical of Social Media Marketing
Consumers are becoming increasingly intolerant towards social media marketing practices, according to a new survey. The skepticism about independent and unbiased online reviews of...
13 Marketing Trends for Brands in 2013
The new 2013 year is almost here. As you have probably heard, 13 is a number that symbolizes many different things. In religion, 13...
Two of UAE’s Healthiest Brands Are Homegrown
Google tops the first-ever global brand health rankings released by YouGov BrandIndex. In a list dominated by online brands, the search giant comes in...
Social Media – A Shortcut to Plastic Surgery
Social media websites are a modern-day vanity fair. They are a place where many people do all they can to get noticed and...
Social Networking Etiquette
Social websites are used for communication, information sharing and receiving, marketing, entertainment, shopping and gaming. However, the most important thing about these platforms is...
How to Start a Small Business – Public Relations and Marketing
PR and marketing are two very important business fields today. That is due to the fact that they are often the main driving force...
The new world of brands
While North America still accounts for the majority of global brand names, the shift in world finances brought about by the power of the...