“Beauty Benefits” 2016 kicks off at The Dubai Mall

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Bloomingdale’s – Dubai launches annual beauty campaign: “Beauty Benefits”

Bloomingdale’s – Dubai celebrates the best of summer skincare, fragrances and cosmetics as part of their annual beauty campaign, ‘Beauty Benefits’.

The two weeks long celebration will take place from March 3rd to March 16th, 2016. An exciting event on March 10th will allow customers to preview this season’s must-have beauty items and highlight special offerings such as professional master classes and promotions with live entertainment, a beauty-inspired ice cream station and more.

For the duration of the ‘Beauty Benefits’ campaign, visitors will be offered spa style treatments and master classes from beauty experts. In skincare, La Praire and La Mer offer specially customized skincare experiences while International and Regional Make–Up Artists from Guerlain, Tom Ford, Dior, Lancome and Giorgio Armani will reveal the latest makeup trends with their latest collections. Estee Lauder, Shiseido, Gucci, Clarins, Clinique and Laura Mercier will offer complimentary beauty makeovers throughout the campaign and each customer who spends in the beauty department will receive an innovative and ‘cool’ make-up bag that protects their favourite beauty product from the Dubai heat. *

Celebrating the best of Beauty Benefits, Bloomingdale’s – Dubai (www.bloomingdales.com) continues to keep you looking flawless with this season definitive guide of the latest must-have beauty products and treatments.

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