The 2012 holiday season is Amazon’s biggest ever with over 26.5 million items ordered worldwide on its peak day, the company announced today.
Kindle Fire HD is the #1 best-selling, most gifted, and most wished for product across the millions of items available on Amazon worldwide since its introduction 15 weeks ago.
23 Kindle Direct Publishing authors sold over 250,000 copies of their books in 2012.
In addition, Amazon announced that for the eighth consecutive year, the company ranks #1 in customer satisfaction during the holiday shopping season according to the ForeSee annual Holiday E-Retail Satisfaction Index. ForeSee surveyed over 24,000 customers between Thanksgiving and Christmas, asking them to rate their satisfaction with the top 100 retailers. For the second year in a row, Amazon’s score of 88 is the highest ever attained by any retailer in the study. Kindle and Amazon Digital Facts:
- Kindle Fire HD, Kindle Fire, Kindle Paperwhite and Kindle hold the top four spots on the Amazon worldwide best seller charts since launch.
- Cyber Monday 2012 was the biggest day ever for Kindle sales worldwide.
- Christmas Day was the biggest day ever for digital downloads across Amazon’s selection of over 23 million movies, TV shows, songs, magazines, books, audiobooks, and popular apps and games.
- The most gifted Kindle book during the holiday season was “The Signal and the Noise: Why So Many Predictions Fail-but Some Don’t,” by Nate Silver.
- Selection in the Kindle Owners’ Lending Library in 2012 grew from 75,000 books to over 250,000 books—books that Kindle owners with a Prime membership can borrow for free with no due dates in the US, UK, Germany and France.
- More than 175,000 exclusive books were added to the Kindle store in 2012.
- 23 Kindle Direct Publishing (KDP) authors each sold over 250,000 copies of their books in 2012. Top sellers this year include Hugh Howey, author of the New York Times best seller “WOOL,” Stephanie Bond, author of “Stop the Wedding!,” the #2 best-selling book in the Kindle Store in December, and Barbara Freethy and CJ Lyons—both members of the Kindle Million Club.
- Amazon’s digital media selection grew to over 23 million movies, TV shows, songs, magazines, books, audiobooks, and popular apps and games in 2012, an increase from 19 million in 2011.
- Prime Instant Video selection increased from 12,000 to over 33,000 movies and TV episodes in 2012. Amazon Instant Video selection increased from 100,000 to 145,000 movies and TV episodes.
- Amazon Appstore for Android selection nearly tripled in 2012 over 2011.
- Sales of apps and games during the holiday period alone were up more than 250 percent over the same period last year.