“Why Personal Branding” seminar focused on relationship between Personal Brand Image and Business

Emirates NBD Business Banking, a provider of innovative products and services tailored to meet the needs of small and medium-sized businesses, announced today that it served as a sponsor of “Why Personal Branding,” a seminar focused on the relationship between personal brand image and business.

Led by Lesley Everett, a leading authority on personal branding and executive presence, and the author of Walking Tall: Key Steps to Total Image Impact, this event provided practical insights into building a powerful and sustainable personal brand.

Emirates NBD Business Banking’s sponsorship of this one-time event comes in line with its commitment to supporting the growth of the SME sector in the UAE and wider region, explained Suvo Sarkar, Executive Vice President and General Manager, Retail Banking, Emirates NBD.

“In today’s extremely competitive environment, successfully building and maintaining a personal brand is critical to increasing the visibility of small and medium-sized businesses,” he said. “As the leading provider of products and services tailored to meet the needs of this segment, we are very pleased to provide our support for this unique event.”

Emirates NBD Business Banking provides customers with personal, dedicated and professional services through their assigned Relationship Manager, as well as a comprehensive range of products, preferential pricing, priority services and easy access, including access to online banking via smartBUSINESS.