i2 at Gitex Shopper

i2 the leading mobile provider in the region and Africa and one of the largest distributors of Nokia is participating at GITEX Shoppers & Consumer Electronics Expo from October 18 -24, 2008. This is the third year of participation as i2 CompuMe at the biggest and most popular retail event in the Middle East. i2 will showcase its wide range of Mobile, Telecom, Digital, IT products and innovative services.

After witnessing record sales at Gitex shopper 2007, almost doubling what was achieved the previous year, i2 CompuMe is keen on participating in Gitex Shopper this year whereby it extended its retail space by 30% from last year, anticipating the rapid growth of the UAE’s IT and Telecom market in recent years, off the back of an expanding population and economy.

Dikran Tchablakian, Senior VP-Retail at i2 commented:” Within a short space of time, Dubai has built up an international reputation as a major retail and shopping destination.Tourism and retail have become inextricably linked, therefore Gitex 2008 is an ideal platform for i2 to interact with a large number of customers and visitors by offering them the best in products and services. Knowing that Gitex Shopper is a consumer show that attracts a wide audience including IT professionals, technology enthusiasts, students, end-users as well as regional traders, we found that it is the perfect oppurtunity to exhibitit  our impressive portofolio”.

Dubai’s tourism sector is powering ahead in every segment; through events and exhibitions the retail industry is booming, which has lead to thriving tourism that contributes to an estimated 18% of the emirates direct GDP and 30% of its indirect. With i2’s 350 sqm stand located at the Central Hall of the airport exhibition place, visitors will enjoy a great retail experience with i2 CompuMe’s wide range of products and brands, extending beyond mobile phones to include laptops, MP3s, accessories and much more. i2 CompuMe stand will also comprise of a HP (Hewlett-Packard) store that will display the newest and full range of HP products that include Laptops, desktops, printers…

i2 has constantly indulged its customers by hosting simultaneous promotions and bundle offers, this year at Gitex, visitors will win special and surprising IT gifts from world class brands. In addition to this, i2 is offering its customers purchasing mobile phones a free Security anti-theft software.

“i2 is known for its diversity and high standards of quality, which underlines the strength of our company and our continuous efforts to learn more about our customers’ needs and satisfy them in all aspects to ensure a healthy  long term relationship. Gitex Shopper is very valuable for i2, not only in terms of sales but also in creating more awareness about our products offerings and services”, concluded Dikran.

Participating in this successful event which attracts more than 125,000 visitors every year and offers exhibitors and visitors an extraordinary retail platform to come face to face and experience some of the most exciting promotions, deals and launches in the Middle East, is a main step in i2’s strategic plan to be amongst the top three companies in the telecommunication industry.

Founded in 1993 in Saudi Arabia, i2 is the region’s largest and most diverse mobile phone provider. Over 2676 employees across 340 stores in 22 countries are dedicated to providing i2 customers with technological solutions and services that enhance their lifestyles and shopping experience. i2 stores offer the widest range of mobile phones, PDAs, wireless technology, software; value added services and mobile accessories in the region. It is the first mobile phone provider to offer its customers a life-time warranty and a comprehensive after sales maintenance program on Nokia mobiles purchased in store. To better serve their customers, i2 has expanded its reach to include i2 magazine, i2 club, i2 café and other innovative support programs.  For more information about i2 products and services please visit www.i2-mobile.com. i2 operates in Andorra, Angola, Bahrain, Cameroon, Egypt, Ghana, Iran, Iraq, Ivory Coast, Jordan, KSA, Kuwait, Lebanon, Morocco, Pakistan, Reunion, Senegal, South Africa, Sudan, Syria, Tunisia, Yemen and the UAE.

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